AI Insights · Timothy · July 2025
Top Drawing & Coloring Apps on iOS in New Zealand Q2 2025
Explore the performance trends of the top 5 drawing and coloring apps on iOS in New Zealand during Q2 2025, with insights from Sensor Tower.
During the second quarter of 2025, the performance of the top five drawing and coloring applications on iOS in New Zealand showed varied trends in terms of downloads, revenue, and active users.
Zen Color - Color By Number by Oakever Games experienced fluctuations in its weekly revenue, peaking at around $117 in late June. Weekly downloads showed a high of approximately 2K in mid-April, and active users steadily increased from 4K to over 5K by the end of the quarter.
Color by Number：Coloring Games from Wildlife Studios saw its revenue rise to about $406 in mid-May. Downloads peaked at approximately 1.8K in late April, while active users increased from 1.4K to nearly 2.9K throughout the quarter.
Happy Color by Numbers Game by X-Flow had a moderate revenue increase, reaching $64 in early May. Downloads peaked at 786 in mid-April, and active users showed a slight increase, ending the quarter at over 4K.
Color Pop AI - Coloring Book by MWM saw its revenue peak at $486 in mid-April. Downloads reached a high of 650 in the same month, and active users increased from 1K to over 1.3K by the end of June.
Drawing for kids - baby games by Bimi Boo Kids Learning Games showed consistent revenue, peaking at $336 in late May. Downloads reached 327 at the end of June, with active users increasing from 666 to 800 over the quarter.
These insights are based on data from Sensor Tower, where more detailed information is available.
